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Time:2022-05-26 09:21:39Source:
After receiving a warm response from Indian buyers, Nissan now plans to establish a separate dealer network for the recently revived brand. The manufacturer aims to have 200 distributors by the end of this financial year, which will take over in the next two years. Shot against Hyundai eon and Maruti Suzuki Alto. At present, it has gone to about 2000 - 2500 retail units, several times less than its competitors.
In the launch of the new sunshine, Andy Palmer, chief planning officer and second commander of Nissan motor, Carlos Ghosn, admitted that "go sales meet expectations due to a small dealer network. He said that the company sells at least 4000-5000 cars a month, which can still be done once the whole dealer website is on board“
"The product attributes are smart and well understood. Palmer said the only reason the number is lower than expected is distribution." earlier (before the hover breakup), we expected 90% market coverage at the time of release, but we have nowhere to go. We are building our marketing team and dealer network. We are confident in the future of Datsun here“
The next Datsun badge product - go + is a multi-purpose vehicle, most of which may hit the showroom in the coming months. In addition, Datsun will witness the family in 2015. The code is I2, and the car will be an entry-level provider, which will be positioned below.
With the gradual Datsun go, updated sunshine and the upcoming incremental volume of go + MPV, it is expected to be actively priced. Nissan hopes to double its sales of PS to nearly 75000 to 80000 vehicles every year.
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